About

The experience and thinking behind a specialist Salesforce practice.
Lumicint draws its name from two Latin words: Lumen, representing clarity and light, and Scintilla, the spark that acts as a catalyst for something greater.

Together, they represent what Lumicint aims to deliver: clarity in complex Salesforce programmes and the precise intervention that drives meaningful outcomes.

mobashar photo
Lumicint was founded by Mobashar Shaffiq, a Salesforce Practice Leader with over 25 years of experience in enterprise technology, digital transformation, and Salesforce delivery.

 Mobashar was part of the founding leadership team that built a Salesforce Partner consultancy from the ground up over fifteen years. Recruiting and developing a team of 30 professionals, and managing a client portfolio that ranged from high-growth technology businesses to organisations with turnovers exceeding £100 million. During this period, the practice developed deep expertise in the manufacturing sector alongside broader enterprise delivery experience. The consultancy was acquired by a Canadian private equity firm in 2024.

Following the acquisition, Mobashar worked with the new owners through the post-acquisition integration phase, contributing to strategic alignment, technical continuity, and the governance of complex delivery programmes during a period of significant organisational change. This experience reinforced a perspective that Lumicint now brings to its clients: that the strongest Salesforce outcomes come from consultants who understand the commercial context of a programme, not just the technical configuration.

Lumicint was established as a focused Salesforce specialist, bringing deep practitioner experience to manufacturers and construction businesses. While these remain our focus, we also work with organisations in other sectors that are managing complex integration programmes.

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